Sr. Manager, Cross Border Segment Planning and Performance
🇺🇸RBC
Job Description
Job Description What is the Opportunity? In the role of Sr. Manager, Segment Performance & Management, you help convert intelligence into accountability. Building on the intelligence that shows what the opportunity is, this role tracks whether we are capturing it, quantifies what it is worth, and builds the business cases that unlock the resources to grow it. You are the person who makes the opportunity measurable and fundable. What will you do? Segment profitability: Define, maintain, and track the cross-border segment profitability metrics. Maintain by persona where data supports it to track revenue, and cost-to-serve by segment. Product Analytics: Own the product analytics function for the cross-border segment. Track product penetration, attach rates, wallet share, and product revenue by persona cohort. Identify high value product combinations to generate entrenched and profitable cross-border relationships. Surface underperforming products and cohort insights. Support product development and prioritization decisions with client-level and financial evidence. Relationship Depth Measurement: Own the relationship depth framework to assess, track and quantify gaps. Segment Performance Metrics: Own the internal performance metrics framework, establish baselines, set targets, and produce a regular performance view for segment leadership. Business Case Development: Support the business case development to justify investment in the cross-border segment for new products, distribution initiatives, technology builds, partnerships, and budget requests. Governance and Data Stewardship: Operate within the Client Data Domain governance framework at all times. Maintain the usage and governance framework of end-to-end client data; documentation of data sources, methodologies, and assumptions. Participate in governance reviews and raise data use questions proactively. What do you need to succeed? Must-have: 6–9 years of progressive experience in financial planning and analysis, segment finance, or business management within financial services. Proven experience building and maintaining a business unit or segment P&L, including revenue and cost attribution methodology, not just reporting against an existing model Demonstrated product analytics experience in a multi-product banking context: penetration, attach rates, wallet share, and client profitability Experience developing investment-grade business cases: financial modelling, revenue opportunity sizing, and cost-benefit analysis Track record of producing executive-ready performance reporting with diagnosis and recommendations, not just metrics Experience working within data governance frameworks across Finance, Legal, Compliance, and Technology teams Bachelor's degree required in Finance, Accounting, Business, Economics, or a related field Nice to have: Prior experience in a segment management or business analytics function within a retail bank or wealth manager Familiarity with cross-border or multi-entity P
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